Part of my work included researching ways to effectively and convincingly display the Exosphere (the outer LED shell) as celestial beings, including Mars, the Moon, and Earth. This process involved a combination of custom-made and preset texture assets from Adobe Substance applied onto a 3D sphere, adding lighting , adjusting the normals and bump maps, and rendering a looping visual from Unreal Engine 5.

This months-long project involved designing and prototyping an Unreal template for marketing teams at various companies, like Chase and Coca-Cola, to quickly and efficiently set up ads on the Exosphere, as this was a primary source of revenue and involved atypical billboard technology. Processes included both hooking up assets and lights to be easily swappable, as well as making an Unreal UI that allowed users to swap out assets without touching any code.

This prototype involved early research into potential visuals for the 2023 Formula 1 race in Las Vegas; the first slide shows an early idea for a 3D pop-out illusion where a racecar seems to come through the screen. I also assisted in assembling 3D renders for press releases, such as the image on the right.